Fire and Brimstone Heavy Hold by Lockhart's Authentic
I am a sucker for a nice seasonal release, and Lockhart's really did a terrific job with their Fire & Brimstone line. This is their Heavy Hold petro-based pomade, which I bought last October, and it is still going strong.
The scent out of the jar is like a punch in the face, in the best possible way. It has a deep, burning incense smell, which is smoky and alluring all at once. The actual product is also blood red, which adds to the experience. It scoops out easily, and takes a few seconds of vigorous hand rubbing to break down for application. It goes in like you would expect a heavy petro to do, with some moderate tackiness as you spread it through. The initial comb styling is not too difficult, despite some initial grabbiness. After a few strokes of the comb and some hand smoothing, I can walk out the door with everything locked down. Takes me about 5-10 minutes, depending on how wet or dry my hair was when I began. Basically, drier hair takes a bit longer to style than slightly damp hair, so I prefer to towel dry before I use this product.
As for how it wears throughout the day, it is a monster! Nothing ever comes close to falling out of place, unless I happen to brush my head against the roof of the car, or if I change shirts or put on a hat. And if I do need to restyle, a simple comb-through does the trick. The shine is relatively tame, just on the high side of medium. And of course the scent lasts almost the entire day, so if you worry about it competing with your daily fragrance, keep that in mind when picking your splash or EdT. I like to wear this on its own, or paired with B&M Fougere Gothique.
As a true petro-based pomade, you will need to have patience in removing it. 3 shampoos will almost get rid of it, but you will still have some residue. You can cut this down to 2 shampoos if you employ something like Aussie 3 Minute Miracle to degrease before the first shampoo. I like to do a single shampoo and them reapply the next day, but that’s just me.
Final grades:
EASE OF APPLICATION: 3/5
STRENGTH OF SCENT: 5/5
SLICKNESS (EASE OF STYLING): 4/5
HOLD: 4.5/5 (HEAVY)
SOFTNESS: 4/5
SHINE: 4/5
LONGEVITY: 5/5
EASE OF REMOVAL: 2/5 (THREE SHAMPOOS/DEGREASING)
With a total score of 4/5, this is a terrific pomade on its own, and even better for the Halloween season. You can order it directly from the
manufacturer for $14.00
P.S. I picked up several seasonals for this year, including the Monster Mash 2018 releases from Lockhart's, The Classics, and Pomps Not Dead. Keep an eye out for more reviews soon!